Opencart Multi-Store Feature: Advantages and Disadvantages

Opencart Multi-sites

With the growth and expansion of your online business, setting up additional stores becomes a possibility in which case the OpenCart Multi-Store feature can be very useful. Having additional stores can help you increase your presence on the market and allow you to spread internationally. In order to help you in finding out if the OpenCart Multi-Store feature is the right solution for your business, here are some advantages and disadvantages you might encounter.

Advantages of OpenCart Multi-Store Feature

Creating another store might sound like a lot of work but with the OpenCart Multi-Store feature it is quite simple. All that is needed is the required information and details to be filled out, and the store will be added to the admin area you are already running.  Managing multiple stores and their data can create a lot of stress but with this feature you have the ability to do so from a single admin area. Using one admin area will also help in keeping track of your orders and stock supplies. Another advantage that can save you valuable time is adding of products and categories. With OpenCart Multi-Store feature you can easily manage which product or categories are being shown in which stores. If you are using same products for all of them, you only have to add them once instead of doing so separately for each store. Just like with separate OpenCart installations, your stores can still be made to look different and have different domain names.

Disadvantages of OpenCart Multi-Store Feature

Payment Gateways are the first disadvantage you will encounter, as many of them do not support usage of their systems separately through this feature. What this means is that your default payment option will have to be the same one for other stores you have setup. Module compatibility might be an issue as well. Therefore it is important to consult with the developer of the module you want to use and make sure it will work with the multi-store feature. Duplicating your content, especially if your stores are identical will cause SEO problems. If this is the case you should apply SEO solutions like hreflang or canonical tags or simply submit all of them together to Google.

If you are thinking about expanding your business and taking a bigger slice of the market, OpenCart Multi-Store feature can help you do just that. For additional information about setting up and running multiple stores fell free to contact us now

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