Challenge.
The challenge was to produce an events website that utilised the existing subscriptions website database. This meant that the two sites would be delivering information to one database with updates to subscription information from one and the ability to book events from the other.
Objectives
To produce a website that would allow existing subscribers and new users to sign-up and book specialist Fleet events online.
Results
The design and development of a bespoke content management system that collects user information to deliver to the database as one part and the ability to manage, add events and event information as the second part.
Feedback
The publishing company now has the ability to collect information/event bookings as generated leads for manufacturers and also increasing its magazine readership through online subscriptions.
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